Mobb Deep

While most hardcore rap acts are dismissed as lowbrow exploitation, Mobb Deep proved exceptional and at a young age became one of the few to garner unanimous acclaim from all sides of the rap community despite its hardcore style. Initially, the duo - Prodigy and Havoc - were perceived merely as just another hardcore rap act, a role the two actually typecast themselves as on their rudimentary debut album, Juvenile Hell (1993), and their breakthrough album, The Infamous (1995). The startling latter became a touchstone album among the hardcore rap community, driven by the song "Shook Ones, Pt. 2," an anthem for its time. As a result, Mobb Deep became widely known from coast to coast for its hellishly lyrical depiction of New York street life in Queensbridge, the rough housing project the duo called home. Mobb Deep's production style also became widely known, driven by haunting melodies and hard-hitting beats, the bleak aural equivalent of the duo's sullen rhymes. By the end of the decade, Mobb Deep.s Murda Muzik debuted at number three on the Billboard album chart, exemplifying exactly how far the duo had come without compromising their harsh approach. Mobb Deep scored their biggest crossover hit yet with "Hey Luv (Anything),.' and winning many new fans in the process.

Mutually residing in Queens and sharing a passion for hip-hop, Mobb Deep members Prodigy and Havoc originally met while both attending the prestigious Graphic AHs High School in Manhattan. Still in their late teens, the duo released their debut album in 1993, .Juvenile Hell, on the 4th & Broadway label. Though the album wasn"t that successful from either a financial or critical standpoint, it did serve as a fitting platform for the duo to launch its career. Not only did Mobb Deep produce its own beats; it also crafted its own style of beat-making: a street-smart poetic approach centering on the surrounding ghetto lifestyle. Prodigy and Havoc"s brutally honest reality rapping and complementary melancholy beats landed them a deal in 1995 with the up-and-coming Loud label, who released The Infamous, Mobb Deep.s breakthrough album.

The Infamous became a touchstone for mid-'90s East Coast hardcore rap beside such similar classics as Reasonable Doubt, Enter the Wu- Tang, and Ready to Die, and " Mobb Deep suddenly found itself with a huge cult following. A year later in 1996, Prodigy and Havoc released Hell on Earth; debuting at number six on the Billboard album chart, the album found the duo further realizing its approach, dropping both evocative beats and cinematic rhymes that communicated the dark side of New York's urban landscape. And thanks to a grim video for "Hell on Earth (Front Lines)"" and theatrical Scarface-like photos inside the CD booklet picturing the duo with guns and a mound of cocaine, Mobb Deep had created an elaborate image for themselves that took hardcore gangsta rap to a new level that the East Coast had yet fostered. It was then no surprise when fans heavily bootlegged Mobb Deep"s successive release, Murda Muzik, while it was still in its demo stage, leaking rough versions of the nearly 30 songs the duo had recorded onto the streets and the Internet.

Months after the bootlegs first leaked and after several pushed-back street dates, Murda Muzik finally dropped in early 1999. It debuted at number three on Billboard and quickly went platinum on the strength of ""Quiet Storm,"" a song epitomizing the signature Mobb Deep style. In late 2000, Prodigy finally released his long-rumored solo album, H.N.I.C., which saw the more outspoken member of the group collaborating with outside producers such as Alchemist and Rockwilder on tracks similar to the trademark Mobb Deep style. On H.N.I.C. and later in an interview with The Source, Prodigy referenced his bout with illness during the time following Murda Muzik.

Mobb Deep latest project In'amy was released on Loud Records at the tail end of 2001. Soon after that, Loud was desolved. In February 2003 the duo inked a brand new deal with NY based Jive Records.

As golden age rap suddenly gave way to West Coast gangsta in the early '90s, an East Coast variety of hardcore rap arose in turn, with Mobb Deep initially standing tall as one of New York's hardcore figureheads on the basis of their epochal album The Infamous. Released in April 1995, The Infamous was released almost exactly a year after Illmatic and about a half year after Ready to Die -- the debut masterpieces of Nas and the Notorious B.I.G., respectively, both albums likewise of momentous significance for East Coast hardcore rap. On The Infamous, Mobb Deep (comprised of Prodigy and Havoc) set the tone for future generations of hardcore New York rappers, from G-Unit to Dipset. Subsequent releases from the duo were likewise influential, especially Hell on Earth (1996). However, by the late '90s, Mobb Deep was no longer setting trends; in fact, they seemed to be following them, and they lost some of their stature as subsequent generations of hardcore rappers arose. For a few years, Mobb Deep struggled to reclaim their commercial standing, until they eventually drifted into the G-Unit camp, where they signed a lucrative deal to join 50 Cent and company. Blood Money (2006), Mobb Deep's first release under the G-Unit banner, rekindled interest in the veteran duo, who enjoyed a substantial uptick in sales and airplay.

Prodigy (Albert Johnson, born November 2, 1974) and Havoc (Kejuan Muchita, born May 21, 1974) grew up in Queens, specifically the Queensbridge area, yet met in Manhattan, where both were students at Graphic Arts High School. Their shared love of hip-hop resulted in a natural companionship, and while they were still teens, the two young men had themselves a record deal with 4th & Broadway, a major rap label affiliated with Island Records. In 1993, the label released Juvenile Hell, a confrontational album featuring noteworthy production work by DJ Premier and Large Professor, who both within a year's time would move on to produce the debut of another young Queensbridge rapper, Nas. Not much came of Juvenile Hell, however, and it would be two more years before Mobb Deep would return.

When they did return in 1995, it was on a different label, Loud Records, and with a significantly developed approach. The Infamous featured a mammoth street anthem, "Shook Ones, Pt. 2," but it was a solid album all around, featuring also the in-house production work of Havoc and a couple high-profile features (Nas, Raekwon). The Infamous was more hardcore than its two key stylistic predecessors, Illmatic and Ready to Die; the beats were darker and harder-hitting while the rhymes were downright threatening yet still inventive and crafty. Moreover, there were no crossover hits like "Big Poppa" or "Juicy." In fact, there were no light moments at all. The Infamous was an uncompromising album for the streets, and it was championed as such.

A year later, in 1996, Mobb Deep returned with a follow-up, Hell on Earth, which was a little slicker than The Infamous yet still emphasized hardcore motifs. It spawned a couple hit singles that were given appropriately theatrical videos. At this point, hardcore rap was at its peak, with Death Row Records flourishing on the West Coast and a legion of New Yorkers jumping into the scene, following the lead of Nas, the Notorious B.I.G., and Mobb Deep. So when it took over two years for Mobb Deep to return with a new album, Murda Muzik, not released until April 1999, the rap landscape had changed significantly. Mobb Deep now had significant competition, and since Murda Muzik offered few innovations and lacked the spark of the duo's past two albums, it was met with some disappointment. By and large, fans enjoyed it, yet the album didn't appeal beyond the already established fan base, as the album only offered one major hit, "Quiet Storm." The following year, Prodigy released a solo album, H.N.I.C. (2000). It got a lukewarm reception, appealing to the duo's fan base yet spawning no hits.

When Mobb Deep resurfaced, in December 2001 with Infamy, they showcased a new willingness to reach beyond their fan base. "Hey Luv" was issued as a single, and it was the first Mobb Deep song to flirt with R&B crossover, or even to mention love, for that matter. The song got some airplay, thanks in part to its hook, which is sung by the R&B act 112, and its video, which played up the song's air of seduction. Nonetheless, Infamy proved to be a relative disappointment commercially, and it seemed like Mobb Deep was beginning to see their popularity erode with each passing year. It didn't help, either, that around this time the duo -- and Prodigy, in particular -- had been attacked by Jay-Z on "Takeover." And too, that Loud Records would go out of business, leaving Mobb Deep without a label deal. For the next few years, from roughly 2002-2005, Prodigy and Havoc tried to regain their footing. There were one-off albums released via various label arrangements -- Free Agents: The Murda Mix Tape (Landspeed, 2003), Amerikaz Nightmare (Jive, 2004), and The Mix Tape Before 9/11 (X-Ray, 2004) -- that made minimal impact. By this point, not even the fan base was all that interested; it had been eroded with each passing year, leaving few faithful.

Then came a surprise announcement that 50 Cent had signed Mobb Deep to his G-Unit family and that an album would be forthcoming. First came a quick remix featuring the latest G-Unit signing, "Outta Control," which supplanted the original version when 50's The Massacre was reissued in 2005 as a CD/DVD. Too, Mobb Deep had become omnipresent on the New York mixtape scene, releasing all kinds of streets-only material in attempt to re-establish themselves. It evidently worked, as Blood Money debuted in the Top Ten of Billboard's album chart and brought more exposure to Mobb Deep than the duo had enjoyed since their late-'90s heyday. Not everyone was convinced by the group's makeover, however, as the G-Unit approach was substantially more polished than the Mobb Deep of The Infamous. Still, Mobb Deep found a new generation of younger listeners -- the large G-Unit market base, in particular -- who were mostly unfamiliar with them. It had been over a decade since The Infamous, after all, and Mobb Deep had been out of the spotlight for years. Then, in early 2008, Prodigy went away to prison to serve a three-year sentence, putting Mobb Deep's future in question. ~ Jason Birchmeier, All Music Guide